Digital Garage launches "DG Business Technology"
Digital Garage has integrated three group companies - Naviplus (main business: marketing support for EC businesses), DG Commerce (main business: EC site development), and Scudet (main business: fraud detection and prevention solutions) - and launched a new company, DG Business Technology, to provide comprehensive digital business support.
Under the group strategy "DG FinTech Shift," the Digital Garage Group continues to grow its business with annual payment transaction volume exceeding 7.4 trillion yen and has been designated as an operator of critical infrastructure by the government. Meanwhile, with the advent of the AI era, commerce and marketing solutions are rapidly evolving. Against this backdrop, our group has restructured its solution companies and implemented M&A to launch DG Business Technology (DGBT) as a strategic company optimized for the AI era.
Going forward, Digital Garage aims to achieve overall group growth through a dual structure alongside DG Financial Technology, while contributing to the business growth of a wider range of commerce operators.
Background and Purpose of Launching DG Business Technology (DGBT)
Under the group strategy "DG FinTech Shift," the Digital Garage Group has positioned the "Platform Solutions (PS)" business segment, which provides solutions utilizing data and technology centered on payment platforms, as its foundation business.
Within this PS segment, DG Financial Technology has provided one of Japan's largest payment solutions and played a central role in the group strategy. Additionally, under group collaboration, Digital Garage has worked to expand peripheral businesses linked to payments, providing a complex range of solutions from EC site development to promotion, customer behavior analysis, and data utilization, supporting the growth of many commerce businesses.
Looking at the EC market, its size continues to expand year by year with further growth expected. On the other hand, businesses face many challenges such as the need to expand and integrate sales channels like OMO (Online Merges with Offline) and omnichannel, responding to rapidly changing consumer behavior, the need for specialized knowledge aligned with technological evolution, and increasing fraud risks. Against this background, Digital Garage has proceeded with management integration and launched DGBT as a strategic company optimized for the AI era where more advanced data strategies are required, aiming to provide comprehensive support to commerce businesses.
DGBT brings together the technical capabilities and expertise of Naviplus, which has been developing commerce support businesses since the dawn of EC, DG Commerce, which has been handling EC construction, and Scudet, which has been providing cutting-edge fraud detection and prevention solutions. By supporting the entire process from strategy formulation to promotion, purchase, and repeat purchases, Digital Garage will contribute to improving business competitiveness and maximizing profits.
Furthermore, through the efficiency gains from integrating management foundations and maximizing group synergies, Digital Garage will strengthen their structure to respond quickly and flexibly to the rapidly changing market environment.
Overview of DG Business Technology (DGBT)
- Strategic and business process consulting in business, marketing, and related fields
- Planning, design, development, construction, operation, and maintenance of EC sites and related systems
- Planning and implementation support for digital marketing and creative production, and tool provision
- Provision and consulting of fintech and security solutions
- Research and development of advanced technologies related to the above businesses
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